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ABOUT US
EXECUTIVE TEAM
PAULA YAKUBIK
TIERRA BONALDI
JULIE ROWE
KASSI BELZ
MEAGAN NOIN
VICKI RIVERA
AWARDS
COMPETITIVE ADVANTAGES
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TIERRA BONALDI, PARTNER OF NORTHERN NEVADA
As a former TV news anchor, Tierra might confess missing the spotlight once in a while, but you can be sure that her passion now is getting her clients in the media, not herself. Being a former member of the media gives Tierra firsthand experience and knowledge of what connects with journalists. She understands their deadlines, their language, their preferences and what they consider a good story. She has spent the past decade getting positive stories and attention for companies nationwide. She has worked with prominent Nevada companies such as the state's largest and most respected law firm, accounting firm, general contractor, health insurance provider and for-profit university. Tierra and her team also manage a national campaign for the pet industry's largest trade association promoting pet ownership nationwide as well as the world's largest pet products trade show.
With her intimate knowledge of working with the media and maintaining relationships with them, Tierra has garnered positive features for her clients in major national media outlets including The Today Show, Good Morning America, CNBC, MSNBC, USA Today, The Wall Street Journal, Entrepreneur Magazine, Prevention Magazine, Oprah Magazine and more. Managing Partner of MassMedia's Reno office, Tierra has played an integral role in building the agency's northern Nevada office as well as the agency's impressive list of national clientele. Tierra oversees all account services including advertising, public relations, internet communications, media and community relations, marketing strategy and brand management.
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